Control Your Diabetes. For Life. Campaign
Increasing awareness about the importance and benefits of diabetes control is the key objective of the "Control Your Diabetes. For Life." campaign. The campaign includes tailored materials (copyright-free) and messages for the general audience and high-risk populations. Campaign materials include education materials, sample articles, and PSAs for radio, print and television.
- Diabetes Education Materials
- Fact Sheets
- Diabetes Articles
- Public Service Announcements
Nearly 26 million Americans have diabetes. Diabetes is one of the leading causes of death and disability in the United States. It is the leading cause of adult blindness, end-stage kidney disease, and amputations of the foot or leg. It also puts people at increased risk of heart disease and stroke. Yet public awareness about the disease is very low, and many people with diabetes do not understand all they can do to control their disease and prevent complications.
The Control Your Diabetes. For Life. campaign, from the National Diabetes Education Program, emphasizes the importance of comprehensive control for people with diabetes. HHS’ National Diabetes Education Program is a national initiative jointly sponsored by the National Institutes of Health and the Centers for Disease Control and Prevention.
The Control Your Diabetes. For Life. campaign seeks to reach the nearly 26 million Americans with diabetes, and their families, with messages about the seriousness of diabetes, ways to control the disease, and the benefits of controlling diabetes for life. Campaign messages emphasize that diabetes can be controlled by eating healthy foods in the right amounts, getting regular physical activity, taking diabetes medications as prescribed, and testing your blood glucose (blood sugar) on a regular basis. Campaign materials offer tips to help people with diabetes keep their blood glucose under control, and emphasize the importance of knowing the ABCs of diabetes.
Managing Diabetes - it's not easy, but it's worth it. Campaign
A related NDEP campaign, Managing Diabetes – it’s not easy, but it’s worth it., includes messages that communicate the seriousness of diabetes, the importance of managing the disease to prevent or delay complications, the idea that managing diabetes is not easy but it is worth it, and the importance of making a plan. The print public service announcement and poster series feature people from around the country living with diabetes who reflect a diversity of ethnicity and age.