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Jun 01, 2012
Founded in October 2001, the International Council on Active Aging (ICAA) is dedicated to changing the way we age by uniting professionals in the retirement, assisted living, fitness, rehabilitation and wellness fields to dispel society's myths about aging. The ICAA works with NDEP to provide professionals who work with older adults resources for promoting diabetes prevention and management. The ICAA regularly shares NDEP messages and resources through a variety of print and online channels with its network of individual professionals and 9,200 organizations focused on active aging.
Outreach and Promotions
To help its members raise awareness and educate older adults about diabetes prevention and management, the ICAA created a National Diabetes Education Program Information Center page on its website. The page highlights NDEP’s offerings for older adults, such as the Power to Control Diabetes is in Your Hands, It’s Not Too Late To Prevent Diabetes, and The Road to Health Toolkit.
Additionally, the ICAA regularly includes information about NDEP in weekly newsletters and promotes NDEP public service announcements in its member publication, The Journal on Active Aging. Reaching more than 9,000 readers, the journal provides relevant research and ideas for wellness programs – a great channel for raising awareness of diabetes prevention and management.
For example, the journal featured an article written by NDEP subject matter experts focused on prevention of type 2 diabetes. The goal of the article was to educate active aging professionals about type 2 diabetes and the results of the Diabetes Prevention Program study, which showed that modest lifestyle changes such as weight loss, healthy eating, and physical activity could help prevent or delay the onset of diabetes in older adults. The article promoted NDEP tools and publications including the At-Risk Weight Charts, the Small Steps. Big Rewards. Your GAME PLAN to Prevent Type 2 Diabetes booklet, and the NDEP website.
May 08, 2012
In observance of Mother’s Day (May 13) and National Women’s Health Week (May 13-19), the NDEP is reminding women with a history of gestational diabetes (GDM) about their lifelong risk for developing diabetes, usually type 2. Women with a history of GDM have a 35 to 60 percent chance of developing diabetes in the next 10 to 20 years, and should get tested for diabetes 6 to 12 weeks after their baby is born. If the test results show that blood sugar (or blood glucose) is higher than normal, but not high enough to be diabetes (also called prediabetes), they should get tested every year. Otherwise, they should plan to get tested every 3 years. It’s also important to remember that the children of women who had GDM may be at increased risk for obesity and type 2 diabetes in the future. Visit www.YourDiabetesInfo.org/GDM for more information about steps to take to prevent or delay type 2 diabetes.
If you’re looking for tips from a woman with a history of GDM, watch NDEP’s new video “The Lasting Impact of Gestational Diabetes: Making Healthy Choices as a Family.” NDEP patient volunteer, Sandra Aguilar Scott, shares advice about preventing type 2 diabetes as a family.
Wondering how you can help spread the word?
- Click here for promotional resources to use in your community.
- “Like” the NDEP Facebook page and invite your Facebook friends to “Like” the page, too! You can also upload one of NDEP’s newly designed cover photos to your organization’s Facebook page.
- Follow NDEP on Twitter and use the hash tag gestational #diabetes.
Mar 28, 2012
The Diabetes Community Action Coalition of Fulton County in Atlanta, Georgia hit the streets to promote and distribute NDEP’s messages to high-risk minority populations at worksites, free clinics, health fairs, senior centers, the YMCA, various meetings, and neighborhood events throughout the city of Atlanta. Formed in March 2011, the Coalition collaborates with over 90 member organizations in an effort to reduce the health and financial burden that diabetes is placing on the county.
Outreach and Promotions
The Coalition developed a diabetes awareness campaign using and adapting NDEP materials, including NDEP’s 4 Steps to Control Your Diabetes. For Life., Small Steps. Big Rewards. Your GAME PLAN to Prevent Type 2 Diabetes, and “Know Your Diabetes ABCs, Just Like You Know Your Other Numbers” print PSA, which was modified to include a smoke-free message.
Additionally, the Coalition collaborated with the United Methodist Men to bring the “Know Your Diabetes ABCs” message to African American residents of the Pittsburgh neighborhood at a Community Forum and Rally. The Pittsburgh community is the oldest and one of the poorest African American neighborhoods in Atlanta. Compared to the city of Atlanta where 24% of the households live below the poverty level, 40% of the households in this historic neighborhood live in poverty. During the rally, the Coalition engaged residents and distributed 100 bags filled with NDEP’s diabetes management materials and 25 bags filled with NDEP’s prevention materials. In addition to NDEP materials, the Atlanta Regional Health Guide: Resources for the Uninsured was shared to address the health disparities related to access to health care.
The Coalition continues to serve the Pittsburgh community through a partnership with the Center for Black Women’s Wellness through its Safety Net Clinic and Healthy Start program.
For more information, contact Vicki Karnes at email@example.com.
Mar 01, 2012
The National Kidney Foundation of Michigan (NKFM) has been innovative in promoting NDEP offerings through traditional media, such as print media and radio, and nontraditional media such as Facebook and Twitter. Each month, the NKFM supports creative “themes” using resources and tools from NDEP to help raise awareness about diabetes management and prevention.
Outreach and Promotions
In October 2011, the NKFM focused its promotions on Family Health Month with family-oriented media outreach efforts. For example, the organization developed and distributed a press release that incorporated NDEP information to promote getting healthy as a family by eating healthy and exercising together. The theme was also promoted in NKFM’s monthly staff newsletter.
In November 2011, the NKFM used NDEP’s resources developed in support of National Diabetes Month. The organization distributed two press releases and several 10-, 15-, and 30-second public service announcements to communities with a high prevalence of diabetes. In addition, the NKFM promoted NDEP’s 4 Questions You Should Ask and More Than 50 Ways to Prevent Diabetes resources on Facebook and Twitter. Toward the end November, the organization continued to promote National Diabetes Month via social media with the theme “Eating Healthy at Thanksgiving Dinner” using NDEP’s resources on eating healthy at family gatherings and special events.
In January, the NKFM promoted the theme “Get Healthy and Control Your Diabetes in 2012.” The organization encouraged people with and at risk for type 2 diabetes to make a New Year’s resolution to get healthy. The NKFM also adapted NDEP messages to create a press release promoting diabetes-related programs, classes, and activities throughout Michigan. Social media outreach included sharing NDEP’s New Year’s Resolution Maker on Facebook and motivating people to use the tool to set a goal for the New Year.
Throughout February, the NKFM promoted African American History Month utilizing NDEP offerings targeted to African Americans. Press releases and social media outreach supported the message that African Americans are at higher risk for diabetes and offered links to the NDEP Facebook page and website.
Through evaluating outreach around these monthly promotional activities, the NKFM learned that the best way to communicate NDEP offerings is to distribute a wide variety of materials in a variety of media formats. The organization has been able to reach a large audience by using social media, print media, and word of mouth.
To learn more, contact Lindsay Bacon at firstname.lastname@example.org.
Feb 27, 2012
In observance of American Diabetes Association Alert Day® on Tuesday, March 27, the NDEP is raising awareness about the seriousness of diabetes and the risk factors associated with type 2 diabetes. This year, the NDEP encourages people to know their risk for developing type 2 diabetes by taking the Diabetes Risk Test, and, if you are at risk for type 2 diabetes, take Just One Step toward better health with NDEP’s Just One Step online tool.
Understanding what can increase your chances of developing type 2 diabetes is an important first step. To find out if you are at risk, take the diabetes risk test at www.YourDiabetesInfo.org/alertday2012.
If you are at risk, studies have shown that type 2 diabetes can be prevented or delayed by losing a small amount of weight – 5 to 7 percent (10 to 14 pounds for a 200-pound person) – and becoming more active. Action steps include making healthy food choices and being active at least 30 minutes, five days a week.
To help you take these small, but important steps, the NDEP’s Just One Step interactive tool can guide you in taking small steps that can help you reach your health goal. The tool will help you think about:
- What step you will take to help you reach your goal (for example, walking more),
- When and how often you will do it (for example, Monday, Tuesday, and Wednesday during lunch), and
- How much/how long (for example, 15 minutes each time).
The key to reaching your health goal – and sticking with it – is to set a goal and make a step-by-step plan. Making changes in how you care for your health is a matter of trying and learning. It’s important to think about what is important to you and your health, and think about the kinds of changes that you are willing and able to make.
For more information about NDEP’s Just One Step tool, visit YourDiabetesInfo.org/JustOneStep. Check out NDEP’s Diabetes Alert Day page at YourDiabetesInfo.org/AlertDay2012 to learn how you can help spread the word in your community.