October Partner Spotlight
Sep 26, 2011
National Latina Health Network Uses Web Channels to Promote NDEP’s National Diabetes Month
The National Latina Health Network (NLHN) promoted NDEP’s messages and materials across a variety of web platforms during National Diabetes Month in November 2010. NLHN worked with popular blogger SoLatina to promote awareness of gestational diabetes (GDM). Working together, NLHN and SoLatina developed an article entitled New Moms Can Prevent Diabetes by Keeping up Healthy Habits. The article encouraged Latina women with a history of GDM to get screened for diabetes and to reach and maintain a healthy weight by being active and making healthy food choices. SoLatina helped spread the word by posting the article on their Facebook page and engaged followers by encouraging them to post comments on the article and share their own experiences with gestational diabetes. By partnering with SoLatina, NLHN was able to spread the word about gestational diabetes to more than 33,000 Latina mothers.
NLHN also posted a link to NDEP on their Twitter page and promoted NDEP’s The Road to Health Toolkit Training Video on their YouTube page.
This year, to help partners follow in NLHN’s footsteps and shine a spotlight on diabetes during National Diabetes Month, NDEP has three easy ways for you to get involved:
- Link to the NDEP website: Post NDEP web buttons to your organization’s website and encourage your partners to do the same. Just like NLHN, you can help spread NDEP’s messages simply by linking back to the NDEP website!
- Share our articles: Post one of NDEP’s many ready-to-use articles on your website or in your organization’s newsletter. Follow NLHN’s example and work with a blogger or local media to reach your target audience.
- Engage using social media: Like and comment on Facebook posts, retweet NDEP messages, and share NDEP videos. Engage your social media followers as NLHN and SoLatina did by encouraging them to comment on your National Diabetes Month posts.
For more information about these promotions, contact Marisol Morales at Marisol.morales@nlhn.net.
